Taking advantage of everything we’re doing in this year’s ARTS Quarter, we’re replanning and repositioning what kinds of products we’re bringing to market. Exploring Wall Art is a more satisfying endeavor than just that of clothing and apparel. In general, our effort remains the same in developing and communicating messages that serve to Appreciating, Encouraging and Inspiring Black, African American and other People of Color, Ethnicity and Culture of yesterday, today and tomorrow.
As we revise, our newest products will embrace the Mid-Century Art Style of Black Subjects, Interests, Ideas and Concepts as we’ve come live and understand them. Here are the image categories we’re focusing on developing in this art style; Music-related, Jazz, Jazz Club Environment, Lounge Environment, Records, Records and Record Player, Hip Hop, Library, Books and Book Shelves…just to name a few.
The second of new products (to be developed and brought to market) is The Motivation Book. This book is to be the first in a series of custom IP publications and other peripheral supplemental products conveying images, thoughts and ideas that are to further Appreciate, Encourage and Inspire Black, African American and other People of Color, Ethnicity and Culture. Featuring depictions of historical Black and Brown Life, the conveying of key experiences and the potential of possibilities into the future.
The third of our new products is JusThoughts (#JusThoughts); a collection of innovative clothing and apparel that convey unique ideas and perspectives on current events and modern activities as to reinforce positive and supportive inspirations. Using Art and Design elements, this apparel will rely on a dynamic strategic marketing plan (or suite of plans) to implement effectively especially as to market within the local Washington DC metropolitan region and areas.
THE LUXURY OF OUR PRODUCTS
While these products will be made available on our Shopify and Etsy locations, select pieces will also be exclusively available here and through our exclusive The Circle Membership. We hold a deep regard for the craftsmanship and the ethical approach we adopt. In aiming to appeal to a specific audience, we acknowledge the significance of offering specialized and distinctive items without external assistance or influence. Whether meticulously crafted by hand or innovatively developed using technological resources, we are committed to showcasing the true essence of our business and our personal values. Stemming from the 2024 theme of “The Dichotomy of…”, our core objective is to unveil and communicate—to reveal…and share.
THERE ARE MANY OPTIONS OUT THERE THAT HAVE MADE THINGS LIKE STATIC NOISE. WE’RE HERE TO OPERATE TO ONE THING IN PARTICULAR AND SPECIFIC; TO CREATE FOR PEOPLE OF COLOR, ETHNICITY AND CULTURE.
OUR PLATFORMS
We have three main channels that we prefer to use. For Safety and Security, we’re on Shopify, Etsy and here on Liam-Ian.com hosted by SquareSpace.com. With the last as the primary and core website, we use the three of these platforms to communicate and generate sales. While we’re in the business of creating art, we’re also mastering the art of being in business making it all work together generate Value—value to generate Revenue and Profit.
Not only are we creating visual products and meaningful services that bring and offer substantial value but we’re using our profits to help others. While we haven’t gotten to a point of being a high-end philanthropic entity or endeavor, we do and intend on continuing to entertain and invest in others. We believe in investing Black and African American Art and artistic works of Ethnicity and Culture within America. We see that it is a responsibility—therefore a priority—to invest and give unto others to help spur growth and development. As good as it is to be giving, it is also strategically sound to help others to grow and ascend to their next levels.
REVEALING LIAM IAN BLACK
All that is and has made this small company is due to the ideas, passions, concepts and creativities, interests, activities, experiences and concerns of the man born as William Burrell Philpot IV…now self-identified as the Artist, the Designer, the Photographer, the Entrepreneur, and the—soon to be—Storyteller, Liam Ian Black. 2024 is themed “The Dichotomy of…” because there are two sides to every coin yet even in that simplicity, there’s the chaos of so much more.
